Share the tastes of the Old World European- style baked goods with our famous chocolate swirled babka and aromatic cinnamon-filled rugelach cookies. Challah & Co. (Formerly Challah Connection) offers one of a kind gourmet babka and rugelach that are scrumptious treats to bring anywhere from a picnic, to a large celebration.

The handcrafted and simply delicious Lower East Side rugelach can be perfectly paired with a loaf of our famous chocolate or cinnamon babka for any occasion.  Our rich heritage brought us these magnificent treats. Now it’s up to you to try it.